Episode Cover

The Oyster Case

Jan 31, 2026 Vol. Volume 2: The "Perpetual Crown" 4 plays
0:00 3:37

Show Notes

The 1926 invention of the world’s first waterproof case.

- A masterclass in "marketing through action," featuring Mercedes Gleitze’s historic swim across the English Channel.

- The Oyster case solved the industry's biggest enemies: moisture and dust.
Share this Episode